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    • Educational Videos
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Bodofsky, Brett

How To Enter The Global Biddable Media Awards

PSA BlogBy Bodofsky, BrettAugust 25, 2020Leave a comment

The Global Biddable Media Awards recognises and rewards the expertise, talent and achievements of the Biddable Media industry around the …

3 Marketing Reports Every PPC Specialist Needs

PSA BlogBy Bodofsky, BrettJuly 9, 2020Leave a comment

By Margaret Kashuba

For most PPC specialists, reporting is not their favorite part of their work. However, you have to …

Session 1: Topic: The Quintessential PPC Audit List

PSAC20By Bodofsky, BrettJune 12, 2020Leave a comment

PSAC20 Day 1 Navah Hopkins

Hennessey Digital’s Navah Hopkins describes the perfect PPC audit.

About Navah Hopkins:

Navah Hopkins is …

Session 2: Topic: Strategies to Capture New and Emerging Searches

PSAC20By Bodofsky, BrettJune 12, 2020Leave a comment

PSAC20 Day 1 John Lee
Session 2: Topic: Strategies to Capture New and Emerging Searches
Microsoft’s John Lee shares tips …

Session 3: Topic: MS Data For Covid-19 Changes in Different Verticals

PSAC20By Bodofsky, BrettJune 12, 2020Leave a comment

Session 3: Topic: MS Data For Covid-19 Changes in Different Verticals

Christi Olson, Head of Evangelism for Search and Advertising …

Session 4: Paid Search in Japan and Biggest mistakes Non-Japanese Advertisers Make

PSAC20By Bodofsky, BrettJune 12, 2020Leave a comment

PSAC20 Day 1 Motoko Hunt
Session 4: Paid Search in Japan and Biggest mistakes Non-Japanese Advertisers Make
AJPR’s Motoko Hunt …

Session 4: Strategies and Meta-Tactics to Rapidly 2x (or more) the Performance of Your Paid Digital Media

PSA BlogBy Bodofsky, BrettJune 12, 2020Leave a comment

PSAC20 Day 2 Bill Leake
Session 4: Strategies and Meta-Tactics to Rapidly 2x (or more) the Performance of Your Paid …

Session 3: Reengaging Customers When The Economy Reopens

PSAC20By Bodofsky, BrettJune 12, 2020Leave a comment

PSAC20 Day 2 Lisa Maier, CEO DirectiveGroup

Session 3: Reengaging Customers When the Economy Reopens

DirectiveGroup’s Lisa Maier gives advice …

Session 2: Search & Social BtoB Ads in a Covid-19 World

PSAC20By Bodofsky, BrettJune 12, 2020Leave a comment

PSAC Day 2 Melissa Mackey
Session 2: Search and Social BtoB Ads in a Covid-19 World
Gyro’s Melissa Mackey shares …

Day 2 Session Topic 1: LinkedIn Ads: The B2B Marketer’s Secret Weapon?

PSAC20By Bodofsky, BrettJune 12, 2020Leave a comment

Session Topic 1: LinkedIn Ads: The B2B Marketer’s Secret Weapon?

B2Linked’s AJ Wilcox shares secrets of advertising success on LinkedIn.…

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