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Bodofsky, Brett

Anu Adegbola Elected President of the Paid Search Association

PSA BlogBy Bodofsky, BrettMarch 28, 2022Leave a comment

Anu Adegbola was unanimously elected President of the Paid Search Association by the organization’s Board of Directors and now leads the organization, which is focused on information and education for…

What almost 20 Years Working on Google Ads Has Taught Me

PSA BlogBy Bodofsky, BrettJanuary 16, 2022Leave a comment

Register Now For Free Webinar Jan 25, 2022 01:00 PM in Eastern Time (US and Canada) Gianpaolo Lorusso has seen totally messed-up campaigns that unpredictably perform well. And other ones, technically…

The PPC Panic List: How To Troubleshoot A Paid Search Performance Dip

PSA BlogBy Bodofsky, BrettDecember 27, 2021Leave a comment

Author and Analyst and one of the Top 25 most influential Paid Search experts,Anders Hjorth will offer a webinar 1:00 pm, Tuesday, January 4th on  what to do when things go wrong…

PPC 2022 With Aaron Levy and Sam Tomlinson

PSA BlogBy Bodofsky, BrettDecember 10, 2021Leave a comment

Get ready for the new year with a free webinar Monday, December 20th at Noon EST featuring predictions from two online marketing leaders and frequent conference speakers, Aaron Levy, Head…

Prominence vs. Presence: Building a Breakthrough Content Strategy for LinkedIn

PSA BlogBy Bodofsky, BrettNovember 9, 2021Leave a comment

Two incredible speakers, Purna Virji and AJ Wilcox, team up to offer priceless insights about LinkedIn Advertising at the Paid Search Association’s next free webinar. Register via Zoom here. In…

PPC 101 Webinar Noon EST Nov 1, 2021 Learn Key PPC Lessons

PSA BlogBy Bodofsky, BrettOctober 25, 2021Leave a comment

Tune in for a digital advertising overview presented by Melissa Mackey, Associate Director of Paid Search at MerkleB2B. This session will explain how paid search and paid social are used,…

Amazon Advertising PSA Webinar by Anders Hjorth Noon EST Friday Oct 15

PSA BlogBy Bodofsky, BrettOctober 3, 2021Leave a comment

Registration for the Amazon Advertising Webinar by Anders Hjorth is free but seating is limited, Register via Zoom here Amazon Advertising is the hot potato of 2021. 87% growth in…

Webinar: 3 Ways to Make Automations in Google Ads Perform Better

PSA BlogBy Bodofsky, BrettSeptember 27, 2021Leave a comment

Advertising on Google comes with many automations, many of which you may think you have no control over. But what if there was a way to optimize the automations so…

Paid Search Association (PSA) Offers Free Memberships and Expanded Learning

PSA BlogBy Bodofsky, BrettSeptember 1, 2021Leave a comment

Individual and student memberships in the Paid Search Association will be free starting September 1, 2021 at http://paidsearch.org/register/ Professional Membership is normally $100 per year, but as an incentive to…

Day 1 Session 1 Facebook Targeting by Akville Defazio

PSA BlogBy Bodofsky, BrettMay 19, 2021Leave a comment

Unknown Speaker 0:10 So now I would like to introduce your friend and mine at view, just Fazio who’s going to help us understand some of the mysteries of Facebook…

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