This event is curated for practioners of all skill levels who are passionate about staying up-to-date on the latest trends and best practices in digital marketing. Throughout the conference, you will have the opportunity to participate in a variety of sessions led by top industry experts. In addition to the sessions, you will have the…
Join Brad Geddes, a leading expert in paid search, for this can't-miss webinar: "Managing Google Ads in the Era of AI." The world of Google Ads is changing. As AI takes on a bigger role, the old ways of managing campaigns just don't cut it anymore. Brad will show you how to master the new…
Free webinar "Best Match Types & Bid Strategies" with Brad Geddes & Sarah Stemen. The Adalysis Data from 16,000 campaigns: Learn what match types and bid strategy work best for you We analyzed over 16,000 Google Ads campaigns to see how each match type performs with different bid methods. Our results challenged many long-held…
Join the Paid Search Association and industry expert Menachem Ani for a focused session on how to use Meta Ads to drive high‑quality leads. We’ll break down what’s working right now, how to structure campaigns for efficiency, and the signals Meta actually uses to optimize for conversions. Perfect for PPC practitioners, agency owners, and anyone…
Get Your AI Max & DSA Questions Answered! Ready to go straight to the source for the latest Google Ads updates? The Paid Search Association is thrilled to host a live "AI Max" AMA on our Slack channel with Google’s own Ginny Marvin As the landscape shifts toward AI Max, we know there are big questions from the PPC…