Join Us Live For The Third Annual Paid Search Association Conference

This event is curated for practitioners of all skill levels who are passionate about staying up-to-date on the latest trends and best practices in digital marketing. Throughout the conference, you will have the opportunity to participate in a variety of sessions led by top industry experts. In addition to the sessions, you will have the chance to ask questions and get answers in real time from the experts. This is a great opportunity to interact with the speakers and network with your peers, all while learning from the best in the industry.

DATE: February 22, 2023

TIME: 9 AM – 4:45 PM EST / 2:00 PM to 9:45 PM GMT

PLACE: Virtual Conference

  • Tickets are FREE but in limited quantities
  • 7 total hours of instruction, learning and conversation
  • Learn from the world’s top paid media experts
  • Live Q&A Sessions
  • Expand your industry knowledge
  • Gain insights into the latest tips and trends
  • Connect with industry leaders and peers

Microsoft Advertising, Google Ads, & Social




Analytics & Data

“PSAC 2023 offers Paid Search Practitioners of all experience levels an opportunity to learn, interact with industry leaders and excel within the workplace.”


Intro: Welcome to PSAC23
Speakers: Brett Bodofsky & Navah Hopkins
9:00 to 9:10 am EST

LinkedIn Set Up For Success
Speakers: Poppy Court
9:10 – 9:30 am EST

Brand vs. Demand: How to Boost ROI via a Full-Funnel Content Strategy
Speaker: Purna Virji
9:30 to 9:55 am EST

What Q4 2022 Taught Us About the Year Ahead
Speakers: Andy Taylor
9:55 to 10:20 am EST

Panel Discussion: Q&A
Speakers: Poppy Court, Vicki Lopez, Andy Taylor
10:20 to 10:35 am EST

What SEO Data Can Tell Us About Investing In TikTok and YouTube
Speakers: Wil Reynolds
10:45 to 11:10 am EST

Be Strategic Not Tactical In SEM
Speakers: Maria Corcoran
11:10 to 11:35 am EST

Panel Discussion: Q&A
Speakers: Wil Reynolds & Maria Corcoran
11:35 to 11:50 am EST

Retail Media is Everything Everywhere All at Once
Speaker: Elizabeth Marsten
1:00 to 1:25 pm EST

Best Practices for Effective and Profitable Amazon Advertising
Speaker: Robyn Johnson
1:25 to 1:50 pm EST

Panel Discussion: Q&A
Speaker: Elizabeth Marsten & Robyn Johnson
1:50 to 2:05 pm EST

How to drive BIG results with SMALL budgets
Speaker: Jyll Saskin Gales
2:15 to 2:40 pm EST

Q&A with Google’s Ads Liaison
Speaker: Ginny Marvin
2:40 to 3:05 pm EST

Panel Discussion: Q&A
Speaker: Jyll Saskin Gales & Ginny Marvin
3:05 to 3:20 pm EST

Power Moves For Your Digital Marketing Career
Speaker: Michael Stebbins
3:30 to 3:55 pm EST

Maximizing Paid Search with Google Analytics 4
Speakers: Vicki Lopez
3:55 to 4:20 pm EST

Panel Discussion: Q&A
Speakers: Michael Stebbins & Vicki Lopez
4:20 to 4:35 pm EST

Please Note: Each track has a separate YouTube Link. At the end of each track you will need to open a link to the next track to tune in.

PSAC 2023 Elite Sponsors

ppc ad editor logo
adworld experience logo

Interested in Sponsoring next years event? Please reach out to info@paidsearch.org

Share This Event With Your Network:


Wil Reynolds
Founder @ Seer Interactive

Poppy Court
Paid Media Manager @ StrategiQ

Jyll Saskin Gales
Marketing Coach & Trainer @ Jyll.ca

Ginny Marvin
Ads Product Liaison @ Google

Michael Stebbins
Director of OMCP & Founder of Growing Twice

Maria Corcoran
Search Marketing Manager @ Microsoft

Elizabeth Marsten
Group Director, Strategic Marketplace Services @ Tinuiti

Robyn Johnson
CEO @ Marketplace Blueprint

Purna Virji
Senior Content Marketing Evangelist @ LinkedIn

Vicki Lopez
Sr Director, Data Enablement @ Wpromote

Andy Taylor
VP, Research @ Tinuiti