Most PPC marketers track conversions — but stop short of tracking what happens after the form fill. In this session, Danny Gavin, Chief Strategy Officer at Optidge, will break down how to connect Google Ads and HubSpot to uncover the full story from click to customer. You’ll learn how to integrate both systems correctly, design…
More information at https://smxfrance.com.
Gain perspective, actionable know-how, and real community exchange on AI Overviews, Generative Engine Optimization (GEO), and the next generation of SEO and PPC strategies. More information at https://smxmuenchen.de/en/.
SEM Stories & More is built for PPC professionals and performance marketers who want two things: Better learning. Better connections. This is a practical, no-nonsense meet-up where we share what’s actually working, ask honest questions, and leave with ideas worth testing. You can expect: Real case studies from people in the trenches Meaningful networking with…
The world's most advanced search marketing conference returns in 2026 -- live and in person! More information at https://events.searchengineland.com/smx-advanced-2026. Use code SMXAPSA10 for 10% off your pass.