BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Paid Search Association - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Paid Search Association
X-ORIGINAL-URL:https://paidsearch.org
X-WR-CALDESC:Events for Paid Search Association
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/New_York
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20250309T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20251102T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20260308T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20261101T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20270314T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20271107T060000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260423T113000
DTEND;TZID=America/New_York:20260423T170000
DTSTAMP:20260417T073605
CREATED:20260415T182249Z
LAST-MODIFIED:20260415T182249Z
UID:10822-1776943800-1776963600@paidsearch.org
SUMMARY:PSA Webinar: Meta Ads for Lead Gen feat. Menachem Ani
DESCRIPTION:Join the Paid Search Association and industry expert Menachem Ani for a focused session on how to use Meta Ads to drive high‑quality leads. \nWe’ll break down what’s working right now\, how to structure campaigns for efficiency\, and the signals Meta actually uses to optimize for conversions. Perfect for PPC practitioners\, agency owners\, and anyone looking to expand beyond search into scalable paid social lead generation.m
URL:https://paidsearch.org/event/psa-webinar-meta-ads-for-lead-gen-feat-menachem-ani/
CATEGORIES:online,webinar
END:VEVENT
END:VCALENDAR