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X-WR-CALNAME:Paid Search Association
X-ORIGINAL-URL:https://paidsearch.org
X-WR-CALDESC:Events for Paid Search Association
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250521T100000
DTEND;TZID=America/New_York:20250521T120000
DTSTAMP:20260413T021710
CREATED:20250429T175142Z
LAST-MODIFIED:20250429T175142Z
UID:10407-1747821600-1747828800@paidsearch.org
SUMMARY:Test & Learn Virtual Event
DESCRIPTION:As Neil Armstrong so famously said\, “One small test for experimentation leaders\, one giant leap for the companies they work for.” Or something like that anyway. \nFor that 3\, 2\, 1… we have lift-off! moment in experimentation\, it’s all about innovation\, revenue impact\, scalability and efficiency. At our virtual event Test + Learn\, hear from industry experts turning experimentation into a strategic\, revenue-driving function\, with AI and unified analytics as their co-pilots.
URL:https://paidsearch.org/event/test-learn-virtual-event/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250520T170000
DTEND;TZID=America/New_York:20250520T200000
DTSTAMP:20260413T021710
CREATED:20250514T154752Z
LAST-MODIFIED:20250514T154752Z
UID:10434-1747760400-1747771200@paidsearch.org
SUMMARY:MnSearch Meetup
DESCRIPTION:Mark your calendars! We will see you at the next MnSearch Happy Hour on May 20 at Boom Island Brewing Company at 5pm. It is a co-hosted event with Minnesota American Marketing Association.
URL:https://paidsearch.org/event/mnsearch-meetup-2/
LOCATION:Boom Island Brewing Company\, 5959 Baker Rd #320\, Minnetonka\, MN\, 55345\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250520T080000
DTEND;TZID=America/New_York:20250520T110000
DTSTAMP:20260413T021710
CREATED:20250508T165200Z
LAST-MODIFIED:20250508T165200Z
UID:10425-1747728000-1747738800@paidsearch.org
SUMMARY:Microsoft Advertising Activate 2025
DESCRIPTION:We’re excited to invite you to Microsoft Advertising Activate—an exclusive\, virtual partner event and benefit for members of the Microsoft Advertising Partner Program. \nMark your calendars for May 20\, 2025\, at 8:00 am! Join Microsoft Advertising leaders and subject matter experts as they unveil business updates and exciting news from the Partner Program. Explore the future of digital advertising with Gen AI innovations\, advanced campaign strategies through Performance Max\, and streamlined processes using import tools—unlocking growth tailored to your business! \nThis is an opportunity to come together as industry partners\, refresh current strategy\, and look forward to emerging opportunities in the ever-changing digital marketplace.
URL:https://paidsearch.org/event/microsoft-advertising-activate-2025/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250515T133000
DTEND;TZID=America/New_York:20250515T150000
DTSTAMP:20260413T021710
CREATED:20250507T124053Z
LAST-MODIFIED:20250507T124053Z
UID:10423-1747315800-1747321200@paidsearch.org
SUMMARY:The Hidden Cost of Google Ads: Solving the Uncontested Paid Search Problem
DESCRIPTION:Are you paying too much for branded search ads\, even with no competition? A flaw in Google Ads could be causing you to bid against yourself—leading to unnecessarily high CPCs. At BrandPilot\, we call this the Uncontested Paid Search Problem.
URL:https://paidsearch.org/event/the-hidden-cost-of-google-ads-solving-the-uncontested-paid-search-problem/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250514T133000
DTEND;TZID=America/New_York:20250514T183000
DTSTAMP:20260413T021710
CREATED:20250507T002713Z
LAST-MODIFIED:20250507T002713Z
UID:10420-1747229400-1747247400@paidsearch.org
SUMMARY:Accelerate Acquisition: Put Your Data to Work
DESCRIPTION:Join industry-leading experts as they share their strategies at an exclusive Acxiom event. Unpack an afternoon of proven strategies designed to unleash your customer acquisition efforts on May 14 at Ritz-Carlton New York\, NoMad.
URL:https://paidsearch.org/event/accelerate-acquisition-put-your-data-to-work/
LOCATION:Ritz-Carlton New York\, NoMad\, 25 W 28th St\, New York\, NY\, 10001\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250501T130000
DTEND;TZID=America/New_York:20250501T153000
DTSTAMP:20260413T021710
CREATED:20250424T213634Z
LAST-MODIFIED:20250424T213634Z
UID:10398-1746104400-1746113400@paidsearch.org
SUMMARY:From Padawan to Pro - Amazon Ads Pannel
DESCRIPTION:In a galaxy not so far away\, Amazon advertising has become the ultimate battleground for brands seeking to dominate the marketplace. \nWhether you’re a fresh-faced Padawan or a seasoned pro\, the path to mastering the Force of Amazon Ads requires wisdom\, strategy\, and guidance from the true masters of the trade. \nIn this webinar\, you’ll learn how to: \n\nMastering Full-Funnel Strategy: Learn how top brands move customers from awareness to conversion using Sponsored Ads and DSP.\nThe Rise of Creative Assets: Discover what’s working in 2025 for Sponsored Brands video\, product pages\, and off-Amazon engagement.\nAI\, AMC & Automation: How the pros are integrating Amazon Marketing Cloud and automation without turning to the Dark Side.\nScaling Without Burning Out: Tactics to manage complexity as your ad spend and SKU count grow.
URL:https://paidsearch.org/event/from-padawan-to-pro-amazon-ads-pannel/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250430T110000
DTEND;TZID=America/New_York:20250430T120000
DTSTAMP:20260413T021710
CREATED:20250423T173710Z
LAST-MODIFIED:20250423T173710Z
UID:10394-1746010800-1746014400@paidsearch.org
SUMMARY:Microsoft Ads Learning Lab Live: Audience ads
DESCRIPTION:Join us for Learning Lab Live webcast all about Audience ads. \nThis unique ad format enables you to get high-quality traffic from non-search placements. With Audience ads\, you can target ads to your ideal audience based on powerful intent signals and reach them with highly relevant messages in display\, native\, and video placements.
URL:https://paidsearch.org/event/microsoft-ads-learning-lab-live-audience-ads/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250429T040000
DTEND;TZID=America/New_York:20250429T120000
DTSTAMP:20260413T021710
CREATED:20250422T202725Z
LAST-MODIFIED:20250422T202725Z
UID:10383-1745899200-1745928000@paidsearch.org
SUMMARY:Script Day
DESCRIPTION:Script Day was created to help you on staying updated and access to the brightest minds in the industry offering you a unique opportunity to learn from the undisputed leaders in PPC. \nDiscover how to elevate your digital advertising strategies at our exclusive\, free live webinar dedicated to mastering Google Ads Scripts. In this one-of-a-kind event\, industry leaders including the “Best PPC Influencers of 2025” share innovative approaches that make account management seamless and efficient. \nJoin six webinars from top international speakers for an in-depth exploration of essential tools and techniques. Renowned experts Mike Rhodes and Frederick Vallaeys will lead discussions on the groundbreaking integration of artificial intelligence in PPC\, offering invaluable insights into how AI is revolutionizing script automation. In addition to advanced sessions on e-commerce automation\, dynamic keyword quality analysis\, and brand search optimization\, you will gain practical insights that you can apply immediately. Don’t miss this exceptional opportunity to learn from the best and transform your approach to Google Ads—completely free of charge.
URL:https://paidsearch.org/event/script-day/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250424T120000
DTEND;TZID=America/New_York:20250424T130000
DTSTAMP:20260413T021710
CREATED:20250423T193857Z
LAST-MODIFIED:20250423T193857Z
UID:10396-1745496000-1745499600@paidsearch.org
SUMMARY:Lead Gen on a Budget
DESCRIPTION:Join Sophie Logan and Boris Beceric for this hangout where she’ll be speaking about lead generation on a budget.
URL:https://paidsearch.org/event/lead-gen-on-a-budget/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250424T100000
DTEND;TZID=America/New_York:20250424T113000
DTSTAMP:20260413T021710
CREATED:20250417T220555Z
LAST-MODIFIED:20250417T220640Z
UID:10360-1745488800-1745494200@paidsearch.org
SUMMARY:PPC Live #16 – Brighton
DESCRIPTION:Speakers confirmed: Head of Paid Meda Sophie Fell\, Growth Manager Sem Tielemans\, Director of Data António Miguel Lima
URL:https://paidsearch.org/event/ppc-live-16-brighton/
LOCATION:YouTube
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250423T180000
DTEND;TZID=America/New_York:20250423T220000
DTSTAMP:20260413T021710
CREATED:20250418T002324Z
LAST-MODIFIED:20250418T002324Z
UID:10374-1745431200-1745445600@paidsearch.org
SUMMARY:MnSearch Meetup
DESCRIPTION:Mark your calendars! We will see you at the next MnSearch Happy Hour on April 23rd at The Market at Malcolm Yards at 5pm
URL:https://paidsearch.org/event/mnsearch-meetup/
LOCATION:The Market at Malcolm Yards\, 501 30th Ave SE\, \, MN 55414\, Minneapolis\, MN\, 55414\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250212T100000
DTEND;TZID=America/New_York:20250212T170000
DTSTAMP:20260413T021710
CREATED:20241203T034709Z
LAST-MODIFIED:20241203T035137Z
UID:8977-1739354400-1739379600@paidsearch.org
SUMMARY:Paid Search Association Conference 2025 (#PSAC25)
DESCRIPTION:Click Here to Register
URL:https://paidsearch.org/event/psac25/
ATTACH;FMTTYPE=image/png:https://paidsearch.org/wp-content/uploads/2024/12/psac25.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240417T120000
DTEND;TZID=America/New_York:20240417T130000
DTSTAMP:20260413T021710
CREATED:20240207T022753Z
LAST-MODIFIED:20240207T022753Z
UID:6889-1713355200-1713358800@paidsearch.org
SUMMARY:Webinar With Nikki Kuhlman of JumpFly
DESCRIPTION:Content TBD
URL:https://paidsearch.org/event/webinar-with-nikki-kuhlman-of-jumpfly/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240327T120000
DTEND;TZID=America/New_York:20240327T130000
DTSTAMP:20260413T021710
CREATED:20240207T022943Z
LAST-MODIFIED:20240323T111326Z
UID:6891-1711540800-1711544400@paidsearch.org
SUMMARY:Webinar With Chris Cabannis
DESCRIPTION:Upcoming Webinar:\nGoogle Ads Overhaul – What Works in 2024\, What Doesn’t \nSpeakers: Chris Cabaniss & Sarah Stemen\, MBA \nContent:\n. Best Bidding Strategies for Profit\n. The New A/B Testing for Ads\n. Manager’s Checklist for Optimizing Campaigns\n. PPC Management – What Changed\, What Didn’t\n. Google’s Suggestions – What to Use\, What to Ignore\n. The New Account Structure That Works \nJoin the event here: https://www.linkedin.com/events/7175684248983490560/comments/
URL:https://paidsearch.org/event/webinar-with-chris-cabannis/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240129T120000
DTEND;TZID=America/New_York:20240129T130000
DTSTAMP:20260413T021710
CREATED:20240112T155151Z
LAST-MODIFIED:20240118T185702Z
UID:6461-1706529600-1706533200@paidsearch.org
SUMMARY:How To Go From PMeh to PMax with Ameet Khabra
DESCRIPTION:A chat about Performance Max optimization with Ameet Khabra & our host Sarah Stemen \nContent: \n\nUnderstanding the problem\nRole of AI in Performance Max\nCase Study\nGoing from Pmeh to PMax
URL:https://paidsearch.org/event/how-to-go-from-pmeh-to-pmax-with-ameet-khabra/
ATTACH;FMTTYPE=image/jpeg:https://paidsearch.org/wp-content/uploads/2024/01/1705002225077.jpeg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240122T120000
DTEND;TZID=America/New_York:20240122T130000
DTSTAMP:20260413T021710
CREATED:20240118T190115Z
LAST-MODIFIED:20240118T190115Z
UID:6482-1705924800-1705928400@paidsearch.org
SUMMARY:Creating Great Ad Assets In An AI-First World
DESCRIPTION:A webinar about creating ad assets in an AI-first world with Jyll Saskin Gales & our host Sarah Stemen
URL:https://paidsearch.org/event/creating-great-ad-assets-in-an-ai-first-world/
ATTACH;FMTTYPE=image/png:https://paidsearch.org/wp-content/uploads/2024/01/image-21.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231130T120000
DTEND;TZID=America/New_York:20231130T130000
DTSTAMP:20260413T021710
CREATED:20231115T051747Z
LAST-MODIFIED:20231115T052250Z
UID:6413-1701345600-1701349200@paidsearch.org
SUMMARY:Creating a 2024 Google Ads Strategy With Menachem Ani
DESCRIPTION:
URL:https://paidsearch.org/event/creating-a-2024-google-ads-strategy-with-menachem-ani/
ATTACH;FMTTYPE=image/png:https://paidsearch.org/wp-content/uploads/2023/11/Get-Ready-For-2024-With-Performance-Max.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230915T120000
DTEND;TZID=America/New_York:20230915T130000
DTSTAMP:20260413T021710
CREATED:20230906T215347Z
LAST-MODIFIED:20230906T215519Z
UID:6345-1694779200-1694782800@paidsearch.org
SUMMARY:Live Stream: The Do's and Don'ts of International Campaigns
DESCRIPTION:Watch Here: https://www.youtube.com/live/NgIhEI__yCA?si=6Nq8pdxUmM5jpu06
URL:https://paidsearch.org/event/live-stream-the-dos-and-donts-of-international-campaigns/
ATTACH;FMTTYPE=image/png:https://paidsearch.org/wp-content/uploads/2023/09/the-dos-and-donts-of-international-campaigns.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230727T120000
DTEND;TZID=America/New_York:20230727T130000
DTSTAMP:20260413T021710
CREATED:20230628T171749Z
LAST-MODIFIED:20230628T171944Z
UID:6284-1690459200-1690462800@paidsearch.org
SUMMARY:Ask Me Anything: Greg Kohler
DESCRIPTION:When it comes to staying on top of platform updates\, spotting new features and sharing knowledge\, Greg Kohler is one of the best! Join us on slack 7/27/2023 at 12:00pm EST for an AMA session with Greg.
URL:https://paidsearch.org/event/ask-me-anything-greg-kohler/
LOCATION:#General Channel on Slack
ATTACH;FMTTYPE=image/png:https://paidsearch.org/wp-content/uploads/2023/06/Greg-Kohler-AMA-1-e1687972748699.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230713T180000
DTEND;TZID=America/New_York:20230713T210000
DTSTAMP:20260413T021710
CREATED:20230701T223619Z
LAST-MODIFIED:20230701T223649Z
UID:6289-1689271200-1689282000@paidsearch.org
SUMMARY:KLEVER Agency Boat Party
DESCRIPTION:
URL:https://paidsearch.org/event/agency-boat-party/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230427T170000
DTEND;TZID=America/New_York:20230427T200000
DTSTAMP:20260413T021710
CREATED:20230331T144323Z
LAST-MODIFIED:20230331T144739Z
UID:6101-1682614800-1682625600@paidsearch.org
SUMMARY:Austin Agency BBQ and Wine Pairing Party
DESCRIPTION:RSVP for The Austin Agency BBQ and Wine Pairing Party – a fun and free popup event dedicated to your delight! You could win dinner for two in Napa Valley just by attending! \nAward-winning pitmaster\, 56+ wines to choose from\, cornhole\, games and amazing prizes like the Fire + Wine cookbook. Don’t miss this one-night-only event hosted by Klever Programmatic and open to all digital marketing agencies in Austin. \nRSVP
URL:https://paidsearch.org/event/austin-agency-bbq-and-wine-pairing-party/
ATTACH;FMTTYPE=image/png:https://paidsearch.org/wp-content/uploads/2023/03/Untitled-design-18.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230222T090000
DTEND;TZID=America/New_York:20230222T170000
DTSTAMP:20260413T021710
CREATED:20230120T225638Z
LAST-MODIFIED:20230120T225948Z
UID:5694-1677056400-1677085200@paidsearch.org
SUMMARY:PSAC 2023
DESCRIPTION:This event is curated for practioners of all skill levels who are passionate about staying up-to-date on the latest trends and best practices in digital marketing. Throughout the conference\, you will have the opportunity to participate in a variety of sessions led by top industry experts. In addition to the sessions\, you will have the chance to ask questions and get answers in real time from the experts. This is a great opportunity to interact with the speakers and network with your peers\, all while learning from the best in the industry. \nRegister for free and find out more at http://paidsearch.org/psac23/
URL:https://paidsearch.org/event/psac-2023/
LOCATION:#General Channel on Slack
ATTACH;FMTTYPE=image/png:https://paidsearch.org/wp-content/uploads/2023/01/PSAC23-1-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221209T110000
DTEND;TZID=America/New_York:20221209T120000
DTSTAMP:20260413T021710
CREATED:20221129T023654Z
LAST-MODIFIED:20221130T193434Z
UID:5362-1670583600-1670587200@paidsearch.org
SUMMARY:Ask Me Anything: Anders Hjorth
DESCRIPTION:Anders Hjorth is a digital marketing strategist\, consultant and writer. He is in the process of building a retail media expert training consisting of 400 hours of courses\, from what is retail to managing programmatic campaigns on Amazon DSP. \nHe is also the author of a number of reports on digital marketing\, including the State of Retail Media in Europe\, Digital Marketing in a VUCA World\, Amazon Marketing Report\, Search Strategies Report and of the ebook “Search Engine Advertising“. He is the founder of Innovell\, a Digital Marketing Insights consultancy researching trends in Digital Marketing and he is one of the few Europeans on the list of top 25 PPC Most Influential PPC Experts from PPC Hero. \nLastly Anders is a frequent speaker on the topics of search engine marketing and Amazon advertising\, as well as a judge on various industry awards in the area of search marketing\, social media marketing and content marketing. \n  \nJoin us at 11:00am EST and ask any question you want and receive an answer from Anders in Real-Time. \nThe event take place on our #general slack channel December 5th
URL:https://paidsearch.org/event/ask-me-anything-anders-hjorth/
ATTACH;FMTTYPE=image/jpeg:https://paidsearch.org/wp-content/uploads/2022/11/anders-e1669694870752.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221117T120000
DTEND;TZID=America/New_York:20221117T130000
DTSTAMP:20260413T021710
CREATED:20221101T013535Z
LAST-MODIFIED:20221108T144255Z
UID:5212-1668686400-1668690000@paidsearch.org
SUMMARY:Ask Me Anything With Sarah Stemen
DESCRIPTION:Sarah Stemen has worked in digital since 2007\, with time spent on both the client side & the agency side. She is currently a Paid Search Manager at Marcus Thomas.You can find her on Twitter @runnerkik and on LinkedIn.  \nOn November 17th we will be doing an Ask Me Anything session where you (the public) can ask Sarah a question and receive a response in real-time. This discussion will take place via the #general slack channel. You can join our slack workspace here.
URL:https://paidsearch.org/event/ask-me-anything-with-sarah-stemen/
ATTACH;FMTTYPE=image/png:https://paidsearch.org/wp-content/uploads/2022/10/sarah-stemen-e1667916740616.png
END:VEVENT
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